Today’s post highlights the risks and hidden costs of channel letter sign light pollution, then explains how to steer clear with the help of our channel letter sign specialists in Baltimore, Maryland.
Read on or call 410-877-6011 to speak directly with a channel letter sign specialist in Baltimore, Maryland.
What is channel letter sign light pollution, exactly, and why is it so bad for business?
Broadly speaking, the term light pollution refers to any type of obtrusive and stray light that is either too bright or shining where it’s not wanted.
All three kinds of channel letter sign light pollution are bad for business, with the effects of sky glow, light trespass, and glare ranging from nuisance to downright noisome, potentially even souring viewers on your brand, according to new research on how signage affects first impressions.
Over-illuminated signs are also expensive and energy-intensive, and with lighting accounting for about 40% of commercial electricity use, that’s the last thing most businesses need.
What’s more, channel letter sign light pollution can even expose your business to fines. According to Section 450.6 of Baltimore’s zoning regulations:
Failure to meet these lighting requirements could result in fines, as well as the additional costs of channel letter sign remediation.
But with Baltimore Signs and Graphics, you don’t have to worry!
Not only do we offer an unparalleled selection of channel letter sign options, including a range of high-quality materials and lighting options, plus practically limitless design potential—we’re also Baltimore’s trusted channel letter sign code specialists. That means we can help you with channel letter sign permitting, installation, and design/lighting compliance, so you never have to worry about creating light pollution or paying extra for off-putting over-illumination.
To get expert guidance and a free quote on your next channel letter sign order, call 410-877-6011 or request a consultation online.
Erick Satchell II
Sam Palm (Palmtree)
Irvin and Deborah Herling